Bachelor of Business / Communication
Effective communication skills are among the most sought-after skills in any modern business. This double degree teaches the foundations of clear, accurate and engaging communication within a range of contexts, including social media, marketing, and video production. Develop core business knowledge needed to succeed in areas such as strategy implementation, organisational learning and growth.
In this program you will:
- Study core communication disciplines and become job-ready for a range of media, marketing and communication roles
- Build a diverse skillset by studying core business concepts like management, marketing, economics and international business
- Develop briefs and communication campaigns, work with real clients and projects, and experience work as part of an agency
Location
CRICOS code
Entry threshold
ATAR/RankDuration
Full-time or equivalent part-time Only a full-time option is available to international students on a Student visa. Online programs are not available to Student visa holders.Indicative fees
Indicative 2022 fees ($AUD)
CSP Annual fee / Estimated total feeQTAC code
Start
- Semester 1
- Semester 2
- Semester 1
- Semester 2
- Semester 1
- Semester 2
Digital Futures Major unavailable at UniSC Sunshine Coast.
Economics and Finance Major unavailable at UniSC Moreton Bay
- Start
-
- Semester 1
- Semester 2
- Semester 1
- Semester 2
- Semester 1
- Semester 2
- Delivery mode
-
- Blended Learning
- Total courses
- 32
- Total units
- 384
- Duration
- 4 years 4 years
- CRICOS code
- 0101886
- UniSC program code
- AB309
Introductory courses (12) 144 units
ACC106 Accounting Principles
BUS101 Exploring Business Research
BUS102 Economics for Business
BUS104 Discovering Management
BUS105 Marketing Essentials
BUS108 Information Systems in Organisations
CMN101 Introduction to Creative Entrepreneurship
CMN106 Contemporary Communication Theory and Trends
CMN107 Communication for the Creative Professional
CMN109 Editing for Professionals
CMN120 Introduction to Contemporary Global Media and Communication
CMN150 Digital Journalism
Developing courses (1) 12 units
BUS203 Business Law
Graduate courses (3) 36 units
BUS306 World of Work: Your Pathway to Employment
BUS320 Business, Governance and Society
CMN314 Global Communication
PLUS select 1 course (1) 12 units from:
BCI300 Work Integrated Learning Project
BCI301 Work Integrated Learning Placement
BCI302 Work Integrated Learning Project
BCI303 Work Integrated Learning Placement
Business Major courses (8) 96 units
- Business Administration
- Digital Futures
- Economics and Finance
- Human Resource Management
- Marketing
- Small Business Management
- Tourism, Leisure and Event Management
Communication Major courses (8) 96 units
Elective courses
Select up to a total of 12 to 36 units from the undergraduate elective course options. The number of electives is dependent on the Business major and Creative Industries major chosen. The total number of units required to complete the program is 384 units.
Note: Program structures are subject to change. Not all USC courses are available on every USC campus.
This study sequence reflects the current program structure. Continuing students must follow their commencing structure, which can be found in the previous student handbooks.
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| Applicant background | No. of students | % of all students |
|---|---|---|
Notes
<5 - the number of students is less than 5
N/A - Students not accepted in this category
N/P - Not published: the number is hidden to prevent calculation of numbers in cells with less than five students.
Adjusted ATARs are a calculation of a student's ATAR + eligible adjustment factors and are used to determine admission. The raw ATAR is the student's rank before any adjustments are applied.
Entry requirements
For entry into most USC undergraduate degree programs, you need to have completed a minimum level of education similar to successful completion of Australian Year 12 with good grades.
Further studies, for example, a semester or more at college or university, can also be considered for entry and may give you credit transfer towards a degree.
Some examples of upper secondary qualifications and a guide to the minimum grades that USC will consider are listed here. These are minimum requirements and do not guarantee entry. Some programs may require higher grades. Alternative qualifications may also be considered on a case by case basis.
If your qualification (grouped by country) is not listed, send the qualification transcripts with your application form to the International Office for assessment.
English language requirements
If English is not your first language, you also need to meet the minimum English language requirements for your chosen program. If you do not meet the minimum requirements, you may like to enrol in one of our English Language Programs.
Minimum entry threshold
Applicants must meet the minimum ATAR/Rank.
| Location | ATAR/Rank |
|---|---|
| Sunshine Coast | 55.00 |
| Moreton Bay | 55.00 |
| Online | 55.00 |
- Recommended prior study
- English; General Maths, Maths Methods or Specialist Maths
Program requirements
In order to graduate you must:
- Successfully complete 384 units as outlined in the Program Structure
Program notes
- Please note that not all study components and/or combinations of study components included in this program may be able to be completed in the minimum duration. Please contact the Program Coordinator if you require written confirmation prior to accepting a place in this program.
- Completing this program within the specified (full-time) duration is based on studying 48 unit points per semester (normally 4 courses) and following the recommended study sequence
- The unit value of all courses is 12 units unless otherwise specified
- It is each students responsibility to enrol correctly according to your course requisites, program rules and requirements and be aware of the academic calendar dates
- Courses within this program are assessed using a variety of assessment methods which may include essays, seminar presentations, reports, in-class tests and examinations
- As part of your USC program, you may apply to Study Overseas to undertake courses with an overseas higher education provider
- Only a full-time study option is available to international students on a Student Visa
- Refer to the Managing your progression page for help in understanding your program structure, reviewing your progress and planning remaining courses.
Career opportunities
- Advertising executive
- Content strategist
- Copywriter
- Corporate communications office
- Creative director
- Entrepreneur
- Innovation manager
- Marketing coordinator
- Public relations officer
- Social media manager
Headstart Program - Year 11 or 12
The Headstart program lets you study uni subjects while you’re still in high school. If you successfully complete two Headstart courses, you’ll get a selection rank that you could use to get into uni.
Early Offer Guarantee scheme - Year 12
The Early Offer Guarantee scheme enables Year 12 students to be offered a place at USC on the basis of their Principal's recommendation.
Previous qualifications or experience
If you:
- have completed Year 12 (no matter how long ago)
- have a TAFE/VET qualification
- have relevant work experience, or
- have studied at university before (even if you didn’t complete your studies)
You may be eligible for a selection rank, which can help you get into uni. For more detailed information selection ranks and how applications are assessed, visit Admissions explained.
Tertiary Preparation Pathway
If you don’t have qualifications or experience that will give you a selection rank, you can complete the Tertiary Preparation Pathway as a stepping stone into most degrees. You can also use TPP to complete subject prerequisites.
If you haven’t studied in a while, TPP is also a great way to brush up on essential study skills like critical reading, assignment writing and referencing.
It can also build your knowledge and confidence in the subject areas you’ll need for your degree, like science or maths. TPP courses are fee-free for eligible domestic students.
I identify as Aboriginal or Torres Strait Islander
You may be eligible for direct entry into a USC degree based on your potential to succeed, under USC’s Indigenous Direct Entry and Access Scheme (IDEAS). All you have to do is complete an online application through our website.
- CSP estimate
- A$12,468
- Annual tuition fee ($AUD, 2022)
- A$24,400
- Estimated total tuition fee ($AUD, 2022)
- A$97,600
Commonwealth supported places
Commonwealth supported places are substantially subsidised by the Australian Government so that students only pay 'student contribution" amounts. The student contribution amount will vary depending on the course you are studying and how much funding the Government provides.
If you accept a Commonwealth supported place you are a Commonwealth supported student. As a Commonwealth supported student you must make a contribution towards the cost of your education (unless you are enrolled in Enabling or Tertiary Preparation Pathway courses) with the majority of the cost met by the Commonwealth Government.
Commonwealth supported places are only available to domestic students. As a domestic student you are entitled to a Commonwealth supported place in an eligible program if you:
- meet the citizenship and residency requirements
- complete an electronic Commonwealth Assistance Form (eCAF)
- meet the University's entry requirements for your chosen program.
International fee-paying places
Estimated total tuition fees are based on 2022 rates and the minimum number of courses required within the programs standard duration.
Annual tuition fees are based on 2022 rates and the equivalent full-time student load as per the recommended study sequence in the relevant program.
Actual fees payable are based on the actual enrolment load in a teaching period (excluding Study Abroad and Postgraduate Qualifying Pathway).
All prices quoted are in Australian Dollars (A$).
Domestic applicants apply for admission through the Queensland Tertiary Admissions Centre (QTAC). Some applicants may be eligible to apply direct to USC if they meet certain criteria.
Find out about how to apply and key application closing dates.
No matter what kind of future you’re looking for, you can find it at USC. Our programs offer the choice and flexibility you need to get started on any career goal.
Visit How to apply for simple steps to submit your international student application and start your USC experience today.
Need help with submitting your application?
USC has appointed representatives to assist you with submitting your application and provide information about the steps you need to complete to begin your studies. You can contact a USC Representative in your area.
Any questions? Contact us.
QTAC code
| Location | QTAC code |
|---|---|
| Sunshine Coast | 017311 |
| Moreton Bay | 014311 |
| Online | 015042 |
Student story
"I learned so much, not just about business communications, but about myself. It was all-encompassing and I was exposed to this amazing range of people and subjects."