future-proof your business
Small businesses form the foundation of the Australian economy, employing approximately 44 percent of the Australian workforce and contributing around one-third of Australia's GDP. As approximately 97 percent of Australian organisations are categorised as small businesses it is critical that this industry sector is supported in being successful.
The Business Planning Course is designed to provide local business owners with a clear understanding of the key factors that underpin their success and are critical to their long-term survival.
Participating in this course, comprised of a series of workshops, provides a platform for business owners to survive and thrive by adopting and implementing strategic management principles, thereby lowering the rate of business failure.
If you are a business owner based between the Moreton Bay and Fraser Coast regions, this structured business development course is your opportunity to gain skills and knowledge which can be implemented immediately to strengthen your business.
Is your business eligible to register?
If you are a business (employing fewer than 20 staff), are located between the Moreton Bay and Fraser Coast Local Government areas and have been operating for at least 12 months, you are eligible to register for this series of workshops and we encourage you to take up this opportunity by registering now to participate.
Gain certification and credit
Participating in this course is a great way to experience what it is like to study at University and open up a pathway into a higher-level qualification. Upon completion of all modules, you will receive a USC Certificate of Completion and gain credit* for one course in a USC postgraduate Business degree.
* To be eligible for credit for a USC Business School course, participants will have to successfully complete the development of the business plan and present the plan on the ‘pitch to panel’ day.
The content is delivered as workshops within this short course. The weekly schedule includes the development of a customised business plan that is suitably developed for sourcing funds from banks, investors or can be leveraged for grant applications. At the conclusion of the workshops there will be an opportunity for participants to present a 30-minute pitch to a panel of experts. Please Note: Minimum and maximum numbers and some eligibility criteria may apply at each location.
Week 1: Overview of Small Business Management Principles
Week 2: Organisation and Industry Analysis
Week 3: Marketing Strategy and Business Structures
Week 4: Risk Management and Human Resource Strategy
Week 5: Financial Management
Week 6: Operating Plan and Action Plan
Week 7: Preparing for the Pitch
Week 8: Pitch to Panel Presentations. 30-minute presentations by each participant to a panel of local business experts.
Week 1-7 are 90-minute workshops, followed by a 30-minute Q&A and networking session.
Moreton Bay Business Planning Course
Start Date: Tuesday 3 May – Tuesday 21 June 2022
Location: USC Caboolture
Week 1: Tuesday 3 May, 9-11am
Week 2: Tuesday 10 May, 9-11am
Week 3: Tuesday 17 May, 9-11am
Week 4: Tuesday 24 May, 9-11am
Week 5: Tuesday 31 May, 9-11am
Week 6: Tuesday 7 June, 9-11am
Week 7: Tuesday 14 June, 9-11am
Week 8/Pitches: Tuesday 21 June, 30 minute time slots
Sunshine Coast Business Planning Course
Dates: Tuesday 28 June – Tuesday 16 August 2022
Location: USC Sunshine Coast
Week 1: Tuesday 28 June, 9-11am
Week 2: Tuesday 5 July, 9-11am
Week 3: Tuesday 12 July, 9-11am
Week 4: Tuesday 19 July, 9-11am
Week 5: Tuesday 26 July, 9-11am
Week 6: Tuesday 2 August, 9-11am
Week 7: Tuesday 9 August, 9-11am
Week 8/Pitches: Tuesday 16 August, 30 minute time slots
Fraser Coast Business Planning Course
Dates: Tuesday 23 August – Tuesday 11 October 2022
Location: USC Fraser Coast
Week 1: Tuesday 23 August, 9-11am
Week 2: Tuesday 30 August, 9-11am
Week 3: Tuesday 6 September, 9-11am
Week 4: Tuesday 13 September, 9-11am
Week 5: Tuesday 20 September, 9-11am
Week 6: Tuesday 27 September, 9-11am
Week 7: Tuesday 4 October, 9-11am
Week 8/Pitches: Tuesday 11 October, 30 minute time slots
Meet the presenter
Dr Wayne Graham is a Senior Lecturer in Management and has co-authored three case studies for an Australian textbook on strategic management, as well as presenting his research at national and international conferences.
In addition to his work in the higher education sector, Wayne has worked in the vocational education sector, the automotive industry and local government.
In 2018 Wayne received the Vice Chancellor's Award for Excellence in Teaching.