Major (8)
For a major in Digital Culture, students must successfully complete 8 courses:
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| DES103 Consumer Behaviour | |||
| DES104 Services Marketing | |||
| DES200 Marketing Communication | |||
| DES204 Marketing of Social Causes | |||
| DES206 Brand Management | |||
| DES212 Contemporary and Emerging Marketing Perspectives | |||
| DES304 Introduction to Marketing | |||
| DES309 Consumer Behaviour |
Minor (4)
For a minor in Digital Culture, students must successfully complete 4 courses:
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| DES104 Services Marketing | |||
| DES200 Marketing Communication | |||
| DES304 Marketing in an International Environment | |||
| DES309 Strategic Management |