Pathway 1 - Marketing Research Major
Year 1
- Two (2) core courses:
- One core course should be studied in your first semester and one in your second semester
- Six (6) required introductory (100 level) courses.
Core courses (2)
Select 2 core courses from:
Course | Semester of offer (Fraser Coast) | Units | Requisites |
---|---|---|---|
COR109 Elements of Design | |||
COR110 Introduction to Contemporary Global Media and Communication | |||
COR111 Visual Storytelling |
Introductory courses (6)
Course | Semester of offer (Fraser Coast) | Units | Requisites |
---|---|---|---|
BUS102 Editing for Professionals | |||
BUS103 Fundamentals of Photography | |||
BUS104 Visual Communication and Culture | |||
BUS105 Art, Design and Digital Culture | |||
BUS106 Design in Application | |||
BUS108 Fundamentals of Photography |
Year 2
- One (1) required introductory (100 level) course.
- Five (5) required advanced (200 / 300 level) courses.
- Two (2) elective courses.
- Of the 2 electives, 1 must be an advanced (200 / 300 level) course.
Required courses (6)
Course | Semester of offer (Fraser Coast) | Units | Requisites |
---|---|---|---|
BUS211 Art, Design and Digital Culture | |||
MKG210 Design in Application | |||
MKG211 | |||
BUS101 | |||
MKG220 |
PLUS select 1 required course from:
Course | Semester of offer (Fraser Coast) | Units | Requisites |
---|---|---|---|
IBS321 | |||
MKG221 | |||
MKG222 | |||
MKG322 |
Elective courses (2)
Select 2 elective courses, 1 must be an advanced (200 / 300 level) course.
Year 3
- Three (3) required advanced (200 / 300 level) courses.
- Five (5) elective courses.
- All must be advanced (200 / 300 level) courses.
Required courses (3)
Course | Semester of offer (Fraser Coast) | Units | Requisites |
---|---|---|---|
BUS301 | |||
BUS320 | |||
MKG321 |
Elective courses (5)
Select 5 elective courses, all must be advanced (200 / 300 level) courses. Courses can be from either faculty (Arts and Business or Science, Health, Education and Engineering).