Marketing | UniSC | University of the Sunshine Coast, Queensland, Australia

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Marketing

Major (8)

For a major in Marketing, students must successfully complete 8 courses:

CourseSemester of offerUnitsRequisites
BUS105 Corporate Governance and Social Responsibility
MKG210 Management Informatics
MKG211 Managing Organisations
MKG220 Project Management Principles
MKG222 International Business Law and Ethics
MKG322 Managing Across Global Cultures
MKG324 International Trade and Finance

Plus 1 course from:
CourseSemester of offerUnitsRequisites
MKG212 Leveraging Innovation, Design and Creativity
MKG221 Corporate Entrepreneurship and Innovation
MKG321 Supply Chain Management
IBS310 Project Risk

Minor (4)

For a minor in Marketing, students must successfully complete 4 courses:

CourseSemester of offerUnitsRequisites
BUS105 Economics for Managers
MKG210 Managing People
MKG211 Corporate Governance, Ethics and Corporate Social Responsibility
MKG220 Corporate Finance

Specialisation (4)

Note: Only available to students enrolled in a postgraduate program.

For a specialisation in Marketing, students must successfully complete 4 courses:

CourseSemester of offerUnitsRequisites
BUS710 Innovation and Management Decision Making
MGT703 Marketing in an International Environment
MKG701 Contemporary and Emerging Issues in Health Sector Business Management
MKG721 Global Business Management