Major
For a major in Marketing Research students must successfully complete 8 courses:
Required courses: (7)
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| BUS101 | |||
| BUS105 Leadership Development | |||
| MKG210 Marketing Strategy | |||
| MKG211 Property Management | |||
| MKG220 Management Project A | |||
| BUS301 Management Project B | |||
| MKG321 Management Project C |
PLUS select 1 course from:
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| IBS321 Applied Research Methods | |||
| MKG221 Marketing Theory and Practice | |||
| MKG222 Consumer Behaviour | |||
| MKG322 Services Marketing |