Major
For a major in Marketing Research students must successfully complete 8 courses:
Required courses: (7)
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| BUS101 Optics and Modern Physics | |||
| BUS105 Management and Organisational Behaviour | |||
| MKG210 Strategic Management | |||
| MKG211 Leadership and Team Dynamics | |||
| MKG220 Managing Organisational Change | |||
| BUS301 Cross-Cultural Management | |||
| MKG321 Project Management |
PLUS select 1 course from:
| Course | Semester of offer | Units | Requisites |
|---|---|---|---|
| IBS310 Small Business and New Venture Management | |||
| IBS321 Advanced Strategic Management | |||
| MKG221 Leadership and Team Dynamics | |||
| CMN120 Managing Organisational Change |