In this digital age, even a small business can market internationally. However, regardless of business size and technical innovation, successful international marketing requires a strong understanding in the many aspects of marketing to a different country. In this course, you will gain theoretical and practical experience in researching and developing a new international marketing plan for a real client situation.
- Semester of offer Subject to change
- Sunshine Coast: Semester 1
- South Bank: Semester 1
- Student contribution band
- Band 3
- Tuition fee
- Law, Accounting, Administration, Economics, Commerce:
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- Class timetable
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Students enrolled in this course should check the course Blackboard site to ensure that they are accessing the most recent approved version of the course outline.