Professor Meredith Lawley | UniSC | University of the Sunshine Coast, Queensland, Australia

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Professor Meredith Lawley

PhD S.Qld., MBus S.Qld., BBus(HosMgt)(Hons) Qld.Ag.Coll.

  • Professor of Marketing
  • School of Business and Creative Industries
+61 7 5459 4459
Office location
Sunshine Coast
Meredith Lawley

Professor Meredith Lawley worked for market research companies prior to becoming an academic in the late 1980s. She has taught at both undergraduate and postgraduate level using a variety of modes and is actively supervising several higher degree research students.

Research grants

Project name Investigators Funding body Year Focus

Oyster Retailing

Lawley M, Birch D Australian Seafood CRC (A$139,000) 2012  

Seafood Master Classes

Lawley M, Birch D Australian Seafood CRC (A$100,000) 2011 This series of workshops was designed to bring together all the consumer research undertaken by the CRC to date and disseminate to industry
Repositioning Australian Farmed Barramundi in the Domestic Market Australian Seafood CRC Lawley M Australian Seafood CRC (A$350,000) 2008  
Choice of Technology for eLearning Lynch K, Lawley M, Debuse J Teaching Development Grant TDG07 USC (A$4,976) 2007 This ongoing project investigates students' preferences and usage of various technologies available and used in eLearning. Results of this project will inform future decision making in this area
Improving Multimodal Equivalence: Assessment and Moderation Lawley M Project Director, Australian Vice-Chancellors’ Committee (A$68,562) 2004 This project investigated the equivalence of assessment and moderation practices across a variety of modes of delivery of transnational education. Input was sought from all stakeholders including students, academics and administrators to identify areas of concern and as a result systems and procedures were developed to improve equivalence for all stakeholders

Student Research Projects

  • valuing marketing research
  • seafood marketing
  • international students and community engagement

Research areas

  • marketing of seafood
  • consumer behaviour
  • international education

Teaching areas

  • Research Methods for Managers
  • Marketing Management
  • Food Marketing

Program coordinator

Professor Meredith Lawley's specialist areas of knowledge include: marketing, research methods for managers, marketing management, consumer behaviour, market research, international education, seafood marketing, food marketing

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